Google Ad Grant Case Studies

Anonymized, real-world examples of how nonprofits structure their Google Ad Grant accounts — drawn from the 4,500+ accounts we've analyzed. Honest structural breakdowns, never invented results.

• How an Environmental Nonprofit Structures Google Ad Grant Campaigns — See how a typical environmental nonprofit organizes Google Ad Grant campaigns for volunteers, donations, and advocacy using proven benchmarks.
• How a Community Arts Nonprofit Structures Its Google Ad Grant Account — See how a community arts nonprofit builds a Google Ad Grant account around tickets, classes, and donations using real-world benchmarks.
• How a Youth Mentoring Nonprofit Structures Google Ad Grant Campaigns — See how a mid-size youth mentoring nonprofit organizes its Google Ad Grant account to recruit mentors and enroll families using proven benchmarks.
• How a Youth Mentoring Nonprofit Structures Its Google Ad Grant Account — Example of structuring a Google Ad Grant account to recruit mentors and enroll families for a youth mentoring nonprofit.
• How a Homeless Shelter Builds an Ad Grant Account Around Emergency Housing and Donations — See how a mid-size regional homeless shelter structures its Google Ad Grant account to focus on emergency housing and donations.
• How a Homeless Shelter Structures Its Google Ad Grant Account — A mid-size regional homeless shelter structures its Google Ad Grant with 3 well-targeted campaigns, balanced keywords, and smart ad extension use.
• How a Regional Food Bank Structures Its Google Ad Grant Account — A clear example of how a regional food bank can organize its Google Ad Grant account to reach families and recruit volunteers effectively.
• How an Animal Shelter Structures Its Google Ad Grant Account for Adoptions — See how a typical animal shelter structures its Google Ad Grant account using proven benchmarks to boost pet adoptions and foster sign-ups.